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Video Content Marketing

Video Marketing Statistics: 12 Persuasive Facts

3 Min Read |   When it comes to lead generation and trying to establish authority and influence within your niche, video marketing has emerged as a standout channel. When creating your company’s video strategy, it’s essential to include video content as a key component. Including video content brings many benefits, from SEO to simplifying your communication across social channels.   Here’s 12 stats that prove the power of video content:   Before reading any text, 60% of site visitors will watch a video if available. (Diode Digital)   One minute of video is worth 1.8 million words. (Forrester Research)   ...